Everyone who owns a web site wants and needs to get more traffic to their site. Getting traffic is one thing....keeping that traffic coming back to your site is still another chore.
The first consideration for our site is to optimize our site for the search engines. If we construct our web site with the potential customer and the search engines in mind we can have a well balanced site that the search engines will link and then the engines will point future clients to our site for free. This is accomplished by optimizing our site with keyword rich content. The engines then will position your site with a good page rank which will help us to be seen by the general public.
Search Engine Optimization (SEO) is still the most powerful way to get traffic. You need to learn and understand what SEO is all about so you can take advantage of the benefits of a quality, optimized web site....and the traffic that it generates.
Once you have built that good looking site and optimized it for the search engines, don't just let it set there. Frequently update the content of your site. As your knowledge grows about online marketing...update your content to reflect that knowledge. Content is King with the search engines. By updating often and keeping your site current with fresh helpful content you will build a loyal customer base and an audience of people coming back to your site knowing they will get quality information they are looking for. The search engines love this new content as well and will reward you with higher page ranks.
Bookmarking sites are gaining a lot of popularity these days and is another way to promote your business opportunity for free. This author does not recommend any one bookmarking site over another. Each of these venues have different guidelines so my suggestion would be to do some basic research and find which of these sites would best serve your marketing needs.
Social networks can also work to your advantage when looking for free traffic. Some are reporting that they get more traffic from the social network site than from the search engines. This process may take a lot of time, however, most individuals using this type of traffic generation feel it is well worth the time invested for the results they enjoy from this type of media.
The key to getting traffic is to use any type of contact you can to promote you business opportunity. Free traffic from free promotions is always welcome, so don't neglect this avenue of promoting. You may want to consider other forms of promotion as well. There are a number of methods I use on a regular basis. Free classified ads, submissions to web directories, writing and posting to blogs, message boards, submitting articles to article directories has all worked well for me. Investigate some of these methods and see if they might work for you.
Many times you can drive traffic to your site by offering something useful or for free. As the popularity of your site grows more and more people will make it a habit to visit your site and may look at some of your products and make a purchase. These visitors may start recommending your product or services to their friends. This is what it's all about.
When you start seeing results from the scenario we just discussed, then you will see your content spreading like a virus...this is referred to in the online business community as viral marketing. You will see your popularity starting to grow, article directories will start picking up on your articles and the distribution of your content will become a massive information center that will be published by several different sources for distribution. Having other individuals or companies distribute your information is an excellent way to become a recognized leader in this information era.
Make sure you continue to use the offline methods of promotion as well. Put your URL on your business cards, bumper stickers, souvenirs, T-shirts and any other methods of advertising you are already involved in. Make yourself and your business well known so when a person thinks of your product or service they think of you. Name recognition is vital for online success.
Make it a habit to include your URL in your signature with everything you do online. People like to know a little bit about you and your business opportunity. Make it easy for them to click on a link in your signature to learn more about you and your business. Point it to your web site or wherever you want, but make it convenient for them to get hold of you. Put your phone number in the signature if you want. This is an excellent way for people to contact you for additional information.
If you have additional questions or need some personal mentoring you can contact the eBiz Solutions Team at the contact information listed below. Call today for your free 30 minute consultation.
"Lets's Build Your Business Together"
Larry L Miller SEM/SEO Consulting
Private Line: 321-594-4405
Skype: larrylmiller121
No comments:
Post a Comment