Monday, March 15, 2010

Build Your Online Business for Free!

Build Your Online Business for Free!

Most of us, sometime in our past, have had a strong desire, to own your own business. Building a profitable business is going to take a lot of time and effort. You just can't wave a magic wand, and all of a sudden, your in business. It's going to take some planning, hard work, dedication and stamina to accomplish your goals.

You can start out, by acquiring some free programs, that will help you get off to a good start. However, as time goes by, you may want to step up the pace a bit, and purchase some affordable marketing programs that will help you get the job done much quicker. It's your business, it's your choice. You're building a future here, for you and your family. You are in control of your destiny.

You will want to build some form of a web site, explaining exactly what your business opportunity is all about. Make your site informative, but keep it simple. Make sure you inform the consumers exactly what your services are all about, and how it will benefit the user. Avoid the use of technical terminologies, and write about your product or services in the language that a potential user can easily understand. Include the benefits to the user in the first couple of paragraphs of your site. You only have a small window of opportunity here to capture the interest of the potential client.

Once you get your site built, then comes the never ending chore of promoting your business. You are the public relations expert of your company. Whenever, and whatever you are writing about, whether in an article, e-mail, ezine etc., make sure you do a good proof read before you publish your materials. Bad grammar and incorrect spelling, can be a killer to your success, so proof read your writings, several times if necessary. The whole concept here is about letting the world know about your opportunity, and giving the reader the information to make an informed decision about you and/or your product or services.

You must keep the consumer informed, with updates about your opportunity. A news letter may be your method of choice to keep your viewers informed. What ever methods that works for you and your business is acceptable. It's your business, so cultivate your opportunity in various ways, and you will come up with the most practical methods of communication with your clients, rather quickly.

Blogging is an excellent way to keep the public informed. Writing one or two blogs a year really won't help much. However, if you are consistently writing articles, posting blogs, submitting to ezines, forums etc., your going to see results in a very short time. Posting to multiple blogs is an excellent way to promote. Title your blogs with keyword specific titles about your various products, and post to numerous blogs on a daily basis. I personally post to 47 blogs everyday. What a powerful way to get name recognition, and promote your opportunity to the masses.

Anytime you add new content your your web site, post a blog, submit a new article make sure you hand index your URL's to the Google, Yahoo and Bing search engines. Use article directory, link directories and submission services to your advantage. The broader your posting to this type of services, the more exposure your going to generate with the search engines.

When writing, always use your signature information so the reader can contact you at their convenience. Make sure your name, web site address, phone number, e-mail and any other contact information is listed at the end of each of your writings, or communications to the potential clients, such as in a newsletter.

Many online businesses use the social networking sites to their advantage for marketing. You can search on line for various networking sites and if you feel any of these can be incorporated into your marketing strategies, go for it. The point here is very clear, use any and all methods of promoting your self and your business when your building your business.

Most of the strategies we've talked about here today, are free. If you need assistance in your marketing endeavors, there are numerous organizations that are available that can help you, and give you some answers. Do your research and get the help you need. Don't settle for second best.

The eBiz Solutions Team is standing by to assist your in your marketing efforts. Call today for your free 30 minute consultation.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Powerful Link on the Internet!

Sunday, March 14, 2010

Is a Home Based Business Right for You?

Is a Home Based Business Right for You?

Working a 9 to 5 job has been the accepted norm for most people in our work force today. There are government regulations, that regulate most of our choices in the work place. The government, says that if you work over so many hours per week that you must get paid overtime. How many times in your present career has your inconsiderate employer ignored the laws, that has been designed to protect you, and there was little to nothing you could do about it. These issues seem to be an ongoing problem, with most of us at one time or another in our working years.

Depending on how far you drive to work, and the method of transportation you choose, the toll you must pay, your fuel bills and other expenses can be staggering. Most of us just accept this expense, as part of the cost of getting a paycheck. Not only is the cost to get back and forth to our job sickening, but the time spent in traffic must also be considered. I have talked to people who spend 3-4 hours everyday just in their commuting to and from their jobs. What a strain on your body, dealing with the stress, high blood pressure etc., and then you have to work at least 8 hours on your job. Is this sounding at all familiar to you? and your daily grind. You must really love your job, to put up with all of these negative factors.

Does your boss even care about you? Or are you just another stepping stone for the boss to get a promotion, and you still set there doing your job and NOT getting the recognition or the pay raise, you rightly deserve.

Do you feel a bit guilty when you're not feeling well, or one of the kids is sick, and you have to call in and use one of your sick days (if you have any,) and have to listen to the boss complain about how you are affecting the profits of his whole operation? Are you being penalized for having to take care of yourself and your family? It sure sounds like it, doesn't it.

In this scenario, you are totally out of control. Someone else is dictating most of your life choices, if not all of your life. This affects your life style, more than most of us want to admit, however, there is hope for your problems. Have you considered working from home, being your own boss, taking a vacation when you want, being with the one's you love and being there when you're needed most?

You no longer have to work your life or schedule around someone else's wishes and demands, you can start your own business, and work from home, doing what you want to do and when you want to do it. If this sounds like something that you've only dreamed about till now, then make a choice, and let this be the first day of the rest of your life, doing what you need to do to become financially independent.

This gig is not for everyone, however, if you have the desire, determination and want to be free from the normal 9 to 5 rat race of life, then you should consider working for yourself in the convenience of your own home. If you don't know how to do this, then call the professionals, and get the answers you need to make an informed decision.

Just think of all the advantages you can enjoy, like the tax breaks you will get by taking a percentage of your house payment as a business deduction, time you'll save in travel, again being able to take a tax break for fuel. Anything relative to the operation of your home based business is a deduction. Check with your tax preparer and see what other advantages you can enjoy, by being your own boss, and working in the privacy of your own home based business.

Say goodbye to your snotty boss, that arrogant co-worker, the inconsiderate bully who cuts you off in traffic, the limited promotions you rightly deserve, the high cost of eating lunch out everyday and we could go on and on, but, I think you're getting the picture here.

Join the masses, of those who are taking advantage of the benefits a Home Based Business can provide for you and your family. The Home Based Business trend is one of the fastest growing trends of todays business community, and certainly is the answer to the future growth of our great country. Small business has been the life blood of our country every since Columbus landed on this North American continent, and the small business owners is what made it all happen.

You too can become a part of this latest internet craze, and be a part to the home based business opportunities that are available now. Enjoy the satisfaction of independence, and peace of mind, just knowing that you are the one making it all happen. Be your own boss, and enjoy the benefits of your own home based business starting today.

The eBiz Solutions Team, is standing by to assist you in your marketing endeavors. Call today for you free 30 minute consultation.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Powerful Link on the Internet!

Saturday, March 13, 2010

Basic Online Marketing Tips!!

Basic Online Marketing Tips!!

Most people find that marketing online is a task that can be extremely overwhelming. There are a number of ways you can approach the ongoing chores of online marketing. The process requires knowledge, and is a process that must be learned, for an individual to utilize all the aspects of this never ending venture. Marketing can be enjoyable, or it can become a dreaded daily chore, it all depends, on how you approach the learning process. Once you've learned the process, you will find great pleasure in applying the strategies you've learned, and start seeing your business grow.

There are some very important parts of this online marketing process that must be learned early in your marketing career. Be opened minded and add to your arsenal of marketing tools as you feel it necessary, and then blend these assets into your marketing strategies.

Online Marketing Tools, Lead Generation, a well designed Database, a simple to use auto-responder and last but not least some form of a business opportunity you want to promote on line, is a excellent starting point. We will discuss these items in more detail later in this article. This process is not for everyone, however, if you're really serious about making money on line you'll quickly see how these features will assist you in being successful. If you need professional help, don't be afraid to ask the pro's for any help you may need.

Online marketing tools are probably one of the most important aspects of online success. Some affordable, automated marketing tools will simplify your efforts substantially. Search the internet for this type of marketing programs, and see how much easier your experience of online marketing can be.

We are all familiar with the traditional e-mail. There are some advantages when using e-mail. Your offering becomes immediately accessable to your prospective audience. One important function with e-mail, is the ability to filter out, much of the junk mail that you will be getting back, from people who are trying to cross recruit you to their business opportunity. You have the option of changing your filter priorities. You'll probably have to use this option, otherwise, you'll be overwhelmed with tons of junk mail.

Classified Ads and linking systems are so important to your success. By placing classified ads you can get exposure to literally millions of potential clients, in a very short time. This type of advertising is extremely powerful. Linking is another part many individuals don't use effectively, simply because they don't understand the process. This is part of the features you need to learn as quickly as possible so you can be effective in all you marketing campaigns. If you don't know how to do this part of the process, seek the advise of a professional.

Writing informative articles, ezines, blogs, forums and utilizing the advantages of web directories are all marketing features that is well worth your time to learn how they work. Most of these features are free to use, however, even if you have to spend a little money here for an outstanding program, you'll find, it's money well spent.

Find an effective Lead Generation system you feel comfortable with, and use it religiously. You can purchase sales leads, or generate sales leads in your own marketing system. Purchased leads, covers a broad range of categories, which may not be of any value to your marketing efforts. However, by generating leads in your own system, you can laser focus your lead generation efforts to a specific audience that you're attempting to market to.

Once you have developed a name of an individual or business who has requested additional information, you should have a database where you can save the information you've collected. This is imperative for any future marketing campaigns you will be doing. You will be amazed how quick your list will build. You may send your opportunities to an individual several times before a positive response will take place with any person in your database. Statistics show that the average sales is made after the seventh contact with the potential client. Never give up, and keep adding to your list. A good list is priceless.

Auto responders, if used correctly, can be a tremendous asset in your marketing endeavors. Once configured, your auto responder will send that all important follow up e-mail, inviting your contact to join you in participating with you in your product or service opportunity being offered. Again, if you don't understand this process, do your home work and learn how this remarkable marketing tool can simplify your marketing efforts.

Then comes the all important part of this whole process. The closing of the sale. Know your product or service like the back of your hand. If you're not convinced, that your business opportunity is'nt the very best for the potential client, then you probably won't be able to convince the client they need your services. Know your product, backwards and forwards, and become the information master on the internet regarding your product or service.

Once you learn the process of marketing, you can use your marketing skills, to promote anything you want using the principles you've learned. The more you learn, the better you become in your marketing skills. Once you quit learning, your sales will stop immediately. As we pointed out before, this is an ongoing process. Only you can make it all come together, and make it happen. Good Luck in your marketing endeavors.

If you have additional questions, or need some personal mentoring, you can contact the eBiz Solutions Team for assistance. Call today for you free 30 minute consultation.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Powerful Link on the Internet!

Friday, March 12, 2010

Hints For Writing Good Copy!

Hints For Writing Good Copy!

We all have our own way of presenting our message about our products or services. When writing you must actually tell a story, about your business opportunity. A story that is, convincing to the reader, so the reader will take further actions, such as purchasing what you're offering. Being under descriptive, about your opportunity, will kill any chance of success, however, to much information, is not good either. You must be able to present a balanced mix of features, benefits and good copy to capture your readers attention, spark an interest and create a desire to take action, and participate in what you're offering.

How do we go about finding this special way of presenting to the masses what we have to offer? First of all, you need to ask yourself the question, would I buy this product or service for myself? If the answer is no, then you're going to have to practice, on more appealing, descriptive writing, so the content is acceptable to you, to the point that you want to buy your own product. If you're not convinced that your services, are the very best available, then, you probably won't we able to convince the general public with your writings either.

The secret here is, don't get to complicated in your description, however, make your writings informative enough to make the potential client, want to know more about your offering. Point that potential customer to your web site, by using a couple of links in your brief description, that way, the client will know where to go, for the complete information, about your products or services.

An excellent way to get the clients attention, is by using keywords in your title. You may even want to check out some of your competition, and see what keywords they're using to get traffic. If you have access to a keyword tool, you will shorten your research and writing times considerably. If you look for keywords with limited competition, it may be easier, to capture the audience you're looking for. I personally use the "Google Keyword Tool" for some excellent suggestions, for effective keywords, and in this process I can see how competitive that keyword may be. Google will also show you, how many queries there have been, covering various time periods.

With some of the search engines, you can make your campaign more effective, by using bold and/or italic words or phrases. Some of the search engines consider bolded and italics words, as keywords. Since many readers, scan read, bold/italics words will jump out at the reader, and you will probably get, better responses. This suggestion, may help individuals to make a decision, to look further into your web site. It's worth a try. When marketing, any little idea, that you can incorporate into your offering, could make a difference between a successful campaign or a failed campaign.

There are numerous search engine optimization tools offered online: some are free, others may charge a small fee. Do some research, and see if, there might be some tool(s), which might make your marketing efforts more effective. Experiment with the various tools, and see if there is one tool that works better, than another. Practice makes perfect when you marketing online.

Configuring your anchor links correctly, will definitely make a difference, in driving potential clients to your web site. Make sure you point your links back to your keywords on the main page of your web site. If you don't understand this concept, seek the help of a professional. Some times, you can do it yourself, other times, you need a professional.

Since most people, either scan read or read the first paragraph writing, it's a good practice to write a good overview of your offering into the first 200-300 words of your article or web site. Otherwise, you may lose your readers attention. Make people want to know more about what you're offering, and what you're talking about. You're not going to get everyone's attention, however, if you increase your percentages by just a few percentage points, you strategies have worked.

Never set a time limit on your success. Success means different things to different people, so make your goals realistic and pursue your dreams....but never give up. If your goals are within the bounds of your personal capabilities, and you pursue those goals with vigor, you will see some positive results. When you achieve your goals, and your happy with the results, what more can you ask for. You have just found success.

Many people don't feel they have the ability to write good copy. As I've pointed out, in some of my recent writings, "You learn to write, by writing." Here again, practice makes perfect. You're not going to impressive everyone all the time, but you may relate to some of the people, some of the time. As you write more and more, you will develop your own writing style: somebody is going to like your simple, honest presentation. Use it to your advantage.

If you can learn the process of writing good copy, people will want to read what you have to say. If you can't get people to read what you have to say, then all the optimization of your web site, will absolutely, be of no value. You must generate enough interest with your readers to take some action, before they will take their valuable time to go to your site, to learn more about what you're business opportunity.

The eBiz Solutions Team is standing by to assist you, helping you, on your road to successful marketing. Call today for your free 30 minute consultation.

"Let's Build Your Business Together"

Larry L Miller   SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Powerful Link on the Internet!

Thursday, March 11, 2010

Social Networking Traffic!!

Social Networking Traffic!!

There are several social networks that webmaster are using, and suggesting to their clients to use, to increase online marketing exposure. We talked about Twitter in yesterdays article, and how it can help you generate traffic to your web site. There have been many networks of this nature that has cropped up, and many have come and gone. I'm sure there will be many more that will spring up over time. Today we want to share with you some information about the most popular social network program today: Facebook.

One of the advantages of Facebook, in addition to keeping in touch with your family and friends, you can actually promote your business. Whether your business is a product or service, you can use Facebook to your advantage in any of your marketing campaigns.

Some experts feel that within a very short time, it is possible that Facebook, Twitter and other major social networking organization will actually bring more traffic to a web site than Google. The jury is still out, on this claim. The social networking sites have a specific function, and the search engine, have a totally different purpose, when it comes to marketing. Each can be strong in their own right, or can be used in conjunction with existing strategies you presently use in your business.

Like anything else in our society, all things don't work the same for all people. Facebook may work wonders for some people, while with others, it doesn't work at all. You can give either Facebook or Twitter a try, and see if either or both, of these types of networking can help you generate traffic, for your business opportunity.

Facebook offers a bit more possibilities, while Twitter is more simplistic. However, both will probably give you some traffic that should help you with new contacts, which in turn will give you more opportunities to possibly close a sale. That's what it's all about anyway. I personally feel it's worth the time and effort, to at least check out the features and benefits of both of these opportunities. It may work well for you.

Like with any other social networking opportunity, make sure you fine tune your profile with short, simple, accurate information. Make this a huge part of your project, making it easy for the readers to follow. The more interesting you make your profile, the more people will have an interest in following, what you have to say. Don't forget to put your business opportunity URL's somewhere in your profile. More that 80% of individuals don't list their URL, and as a result, no one knows where to find them or their product.

With Facebook you can include not only text, but pictures as well. You can also post some informative videos and others tabs of interest. Use your imagination here, there are all kinds of possibilities.

Building your network is important, if you're going to use this type of media. You can invite unlimited partners, friends, acquaintances, as well as other people who may have similar interest. Be extremely cautious about any appearance of spamming here. Spamming is an instant turn off for most people, so use good judgment in this area of your new endeavor.

Writing and posting often is something, most people don't do. The more you can keep your name, and your business opportunities name, in front of people, the better off you'll be. Try to post everyday if at all possible. If you can't post on a daily basis, then do it once a week maybe. But, keep in mind, keep active in your endeavors: the more often you can post, the more positive response you will get.

If you are the least bit paranoid, and don't want your personal information spread all over the web, then this type of media, may not be for you. After studying the values of Facebook you may come up with a compromise, and be able to share only the information, you feel, will get the job done for you. You won't know until you do your research, and actually see some of the positive results, this type of media can bring to your organization.

The eBiz Solutions Team is standing by, to assist you in your marketing efforts. If you have any questions, or need some personal mentoring, you can call for your free 30 minute consultation today.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Powerful Link on the Internet!

Wednesday, March 10, 2010

Generate Traffic with Twitter!

Generate Traffic with Twitter!

Some marketers are reporting fantastic results by using Twitter as part of their marketing strategies. There have been reports that some are even going so far as saying: "They are getting more hits, than they get from Google". I can't verify this trend for myself, however, if you haven't tried it...then don't knock it.

The process of marketing online requires you to be flexible in your various methods of marketing. Twitter just happens to be one of the latest trends that people from all walks of life are using to promote themselves, their businesses, and in the process, meet some interesting individuals that have become friends, and some have become good clients.

One interest thing that draws people to this type of social networking is that Twitter is simple to use. Some individuals even believe it's fashionable. This type of media is often a flash in the pan, and will one day be obsolete, as many other types of programs have been in the past. The point here is to take advantage of this micro blogging phenomenon as long as you can. The old saying: "Ride the horse till it dies" certainly applies here.

Learning how to use Twitter can be accomplished in a couple of hours. Depending on your interest, the basic functions of this media is all one needs to use Twitter effectively. By micro blogging (which means you are limited on the number of characters in your message) you can take just a few seconds and write a brief message of what you do online. Maybe it's just for meeting new people, or maybe to introduce a new product, or promote a new URL of your new web site. Whatever your use of Twitter may be, it can be effective for the most part. You must keep your "tweet" under 140 characters.

When putting together your Twitter profile, make it as interesting to potential followers as possible. You can NOT write a long profile, so use your space wisely. Maybe a bit about your occupation, your other interest in life (Ex: Playing a guitar) or include a couple of keywords about your business with a link pointing to your site. In this competitive market, any thing you can do to promote your business opportunity is worth the efforts.

Picking an interesting username may help you get exposure. This is particularly important if you want to target a niche market. Your username will show up in searches other users make....so having an interesting name, including your niche keywords, may get you some additional traffic to your web site. It's worth considering.

I suggest putting your web site blog URL in your bio information. Statistics show, that over 80% of all Twitter users, don't provide this information. What a wasted opportunity. Little issues like this can make a tremendous difference in your marketing efforts that you're already doing anyway. This is just one more tool you can use from your arsenal of marketing tools to promote your opportunity. Each tool has it's own importance to your online success, so use your marketing tools effectively.

Use the search function offered on Twitter, and find people with similar interests. You may find hundreds or even thousands with like interest. Invite them all to be your followers. This is just one more way you can make a simple, yet effective, system work to your advantage. You may get 20-25 or more, new followers every day.....it's worth a try.

If you are into the social networking scene, then use this system wisely, and to your advantage. Whether you consider your contacts as friend, followers, a lead or a potential client, you must approach this type of marketing with an open mind. If you haven't tried this type of marketing before, you might consider spending a little bit of time, and experimenting to see if this type of media works for you. Track your results and then make that all important decision, whether it's for you.....or not. You have everything to gain, and nothing to loose.

The eBiz Solutions Team is standing by to assist you with any questions. If you need some personal mentoring, call today for your free 30 minute consultation.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller121

The Most Powerful Link on the Internet!

Tuesday, March 9, 2010

Searching for Effective Keywords!

Searching for Effective Keywords!

Finding the right keywords or keyword phrases for your web site is a never ending process. Just because you thought up some cute words you think might work, won't really matter, if no one is searching for that particular keyword or phrase. It is recommended that you take some time and do a search of your own, on some keywords for a specific product or service of interest. Let's say, you are interested in a new cat....just searching the keyword "cat" is going to give you an overall query reply of millions of results. You can narrow the search to "black cats", and your search results will be considerably less. If you would search for "bobtail black cats" your results would be even less.

The point here is to use terms that the everyday individual person searching for a specific item, can narrow that search down to maybe a few thousand in their query results. Choosing the right key words, you can optimize your search engine optimization campaigns to exactly what people are looking for. You may get fewer leads, however, the leads you do get, are going to be a premium quality lead for follow up, and possibly a nice sale.

There are numerous ways you can determine which keywords you may want to start with. Compile a list of what you think maybe a nice group of keywords. Now narrow that original list down, to the keywords you think that are really laser focused, describing your business opportunity. Now you can search those terms, and you will possibly find that someone else is already on page one of Google with your keyword. Not a Problem!! View your competitors web site source code, see what keywords they are using to have such a high page rank. Add some of your potential competitions keywords into your list. Do some more research if you're still not comfortable with your choice of keywords. Make sure you save your original keyword list, because you will probably being changing some of your keywords or keyword phrases sometime in the future. If you're lucky, you may hit it just right on your first try, however, having a backup list here will save you a lot of time in the future, if you really need to do some changes later on.

If you're searching some of the most popular ad sense keywords with Google, you may not want to go for some of the higher search words they suggest. You may want to try to gain top positions with the search engines, using some less popular words for now. Once you learn the process and have some of your keywords in good positions, then you can start experimenting with the more popular words and phrases. Dream High....but, not to high. Once you gain page rank....then add a popular keyword in your source code every now and then. Try to keep the total character count, in your keyword section of your source code, to about 300-500 characters.

Your goal here, is to earn "Top Positions on Google" and some of the other fine search engines. Page one is the goal of every one out there on the internet, so it's going to take a lot of hard work, fine tuning and writing those keyword rich articles and point some links to your business opportunity web site every single day. By following this process you should gain popularity with the search engines rather quickly.

Don't believe for a minute, that all of the good keywords and keyword phrases are already taken. With hard work and fine tuning to your site, you may be able to gain those top spots from your competitors. Some of the low volume keywords can be just as effective as some of the most popular words. Add your touch of genius to a keyword, and make it a powerful keyword phrase. Never get discouraged. Just a word of encouragement here, If I can do it, so can you.

There are some tools available online that may help you with this ongoing task of finding good keywords. This author doesn't recommend or endorse any particular tool here. Search the internet and see if there is one or more tools that you can incorporate into your own arsenal of marketing tools, to help you with this ongoing task.

Don't try to out guess the search engines. Just be yourself and follow the process, results will follow. If you do nothing, nothing will happen. Just remember, everyone on the internet, started right where you are now. They have earned their positions on the search engines by hard work and determination. No one is going to give you any slack here. You too, will have to earn the right to see top position for a particular keyword or phrase. If you think you can...you will. If you think you can't....you won't! You are what you think....think positive, and you will attain whatever your goals and desires may be, if you, will only apply your abilities! You don't have to give 110%....there is no such thing. Just do your best and the rest will follow. Good Luck in your marketing endeavors.

If you have any questions, or need some personal mentoring, contact the eBiz Solutions Team for the help you need.

"Let's Build Your Business Together"

Larry L Miller SEM/SEO Consulting

Private Line: 321-594-4405
Skype: larrylmiller12

The Most Powerful Link on the Internet!