I'm sure most of us recognize the RSS icon on a website by now. The use of RSS Feeds is gaining popularity because of some tremendous advantages associated with using RSS feeds on your website, link directories or article directories that you may participate in or possibly own yourself.
The acronym RSS stands for Really Simple Syndication and is a file format that is used by internet users in a website which allows for web syndication which make web content available to the users in a format that is pretty much universally accepted and understood by most online marketers.
You may have a favorite author that you truly enjoy their writings, but you have difficulty finding those writings because of the time factors to search for those articles. With an RSS feed you merely subscribe to the feed and every time new material is added to the site, it is instantly available to you by clicking on the RSS feed icon which is a colorful orange rectangle button that is pretty standard worldwide. Normally the button will be clearly marked with the letters "RSS" or "XML".
RSS is actually a brief summary of a couple of lines (about 50 characters) in many cases that gives an overview of what the writing is all about. This may include hyperlinks that will allow you to click on the icon and view the article in its entirety. It's actually a mini database which includes titles and descriptions of web content.
With the popularity and use of RSS feeds in today's information arena, more and more web site owners, directories and publishers are using this popular method for helping to keep you informed about new and existing changes of information relative to a specific topic or business opportunity. If you're not familiar with how to set up this type of resource for your business, do a "Google Search" about RSS or XML feeds and see how simple yet effective this asset can be for your marketing endeavors.
Once you understand the process of setting up this valuable asset, then comes the ongoing task of feeding your web site with content, articles or news so the information can be displayed on other sites. This is completed with the use of feed aggregators or readers. If you're unfamiliar with aggregators or readers and would like to know more about this process, then do your research and you will quickly see how RSS readers works. There are three different types, so understand the differences and choose wisely on the one that best fits your overall objectives.
There are some distinct advantages of having an RSS feed enabled on your web site, directory or other areas where content changes on a regular basis.
This will allow web site owners to up date information of news, introduction of new products or maybe a weekly newsletter publication to be automatically receive current and updated information every time the RSS feed is refreshed.
One other huge benefit is that the user has is the option to receive and view the feeds, or merely choose to remove the feed any time the user chooses.
There are also advantages of the web site owner who uses this type of asset on his or her website. If you're using e-mail marketing or publishing any type of information, RSS feeds is an excellent method of keeping the users informed. It is a powerful way to help you in your Search Engine Marketing and Search Engine Optimization campaign and is extremely useful in blogging, advertising, and branding yourself or your business. There are so many positive benefits by incorporating RSS feed into your current marketing endeavors.
RSS feeds is an effective, powerful and reliable way to have your web site content delivered to potential clients and internet users without having your information blocked by ISP's or spam filters.
The possibilities are endless with RSS feeds and the advantages are fantastic if you use RSS feeds correctly. If any of the benefits we've discussed, appeal to you for promoting your site, then take the action now and get involved with the advantages RSS feeds can provide for your online success. RSS feeds are extremely powerful so don't get left out on this simple to use segment of marketing that benefits the users and the web site owners alike.
The eBiz Solutions Team is standing by to assist you in your online marketing efforts. Call today for your free 30 minute consultation.
"Let's Build Your Online Business Together"
Larry L Miller SEM/SEO Consulting
Private Line: 321-594-4405
Skype: larrylmiller121
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